eBay Traffic at 6-Year Low for March Data

Last Updated on Thursday, 15 April 2010 03:20 Written by a2e Thursday, 15 April 2010 03:20

eBay’s traffic for the month of March was at a 6-year low compared to previous March numbers. Data provided by Nielsen show that eBay received 49.6 million unique visitors in March 2010, down over 18% from 61 million in March 2007, the peak year for March data.

eBay CEO John Donahoe initiated a 3-year plan to turnaround the marketplaces business after taking the helm in 2008. But unless sales defy traffic trends, he may have a tough time convincing shareholders that the plan is working when he faces them at the company’s annual meeting at the end of the month.

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